Ticket Price Increases for the Los Angeles Lakers
Fans of the Los Angeles Lakers should brace themselves for significant increases in ticket prices for the upcoming 2026-2027 season. According to ESPN’s Dave McMenamin, recent reports suggest that costs will soar as the team looks to align its pricing with market demand—a move, in part, influenced by the franchise’s new ownership under Mark Walter.
Details of the Price Hike
Notably, online basketball commentator Rob Perez shared a season ticket invoice highlighting a shocking 14% price jump, along with an added 3% administrative fee for payments not settled in full. Previously, the Lakers offered more flexible payment plans without penalties, making this increase particularly striking.
The data reveals that tickets in the 300 level will see a steep rise, going from $5,494 for the 2024-25 season to $6,192 in the following season, culminating at a staggering $9,035 for 2026-27, which is a 45.9% increase. This contrasts sharply with a more moderate 12.7% increase seen during the last renewal cycle.
Team Statement and Market Conditions
The Lakers issued a statement asserting that the new prices are reflective of current market conditions and the high demand for tickets to watch the storied franchise.
The team is banking on both its emblematic history and the allure of its standout players to validate these price hikes, particularly under Walter’s leadership. Walter, who also owns the Los Angeles Dodgers, has seen substantial success with that franchise, including record attendance last season on their way to a second consecutive championship.
Impact of Star Players
Star players, including LeBron James and Austin Reaves, play a pivotal role in the Lakers’ appeal. James, approaching the possibility of unrestricted free agency at the end of this season, is currently evaluating his future in the league. Meanwhile, Reaves is expected to forgo his $14.9 million player option to negotiate a long-term deal.
Looking Ahead
As the Lakers, currently holding a 34-21 record and sitting fifth in the Western Conference, look forward, the question remains whether these new pricing strategies will impact attendance at Crypto.com Arena, which has seen close to full capacity at 99.8%.
