Manchester United’s pursuit of Cunha and Mbeumo: A gamble on overperformers or a strategic move?

Manchester United’s Summer Recruitment Focus

As Manchester United embarks on a crucial summer recruitment period, the club’s management is clearly prioritizing players who can exceed expectations on the pitch. This approach has already yielded an agreement for Matheus Cunha, recently signed from Wolverhampton Wanderers for the activation of his release clause valued at £62.5 million. Another potential signing in the works is Brentford’s Bryan Mbeumo; reports suggest that United has initiated discussions, offering £55 million for the forward who is eager to make the move.

Player Performance and Expectations

Both players have generated significant buzz since their arrivals in the Premier League, showcasing impressive performance levels. More notably, they have emerged as two of the division’s most prolific finishers this past season, with both outperforming their expected goals (xG) metrics. Mbeumo’s performance has been exceptional, scoring 15 non-penalty goals despite an xG of just 7.6, effectively doubling his anticipated tally. Likewise, Cunha converted an xG of 8.7 into 15 goals, showcasing his ability to find the net above expected levels, ranking second in overperformance for the 2024-25 season.

The Question of Sustainability

While their sharp goal-scoring instincts are praiseworthy, United faces a potential question of sustainability in their transfer approach. Targeting players who have recently showcased extraordinary finishing might lead to a reliance on form that could be fleeting. Recent analysis sought to examine whether xG overperformance signals a need for caution or an opportunity worthy of pursuit.

Analyzing Mbeumo’s Scoring

Focusing first on Mbeumo, his goals this season have varied widely in type—from ingenious volleys to opportunistic tap-ins, even benefiting from fortunate circumstances, like a cross that unexpectedly ended in the net against Ipswich Town. Mbeumo’s scoring prowess filled the gap left by Ivan Toney’s exit to Al Ahli, and his 15-goal performance has contributed significantly to Brentford’s record achievement of 56 points in a Premier League season.

“An average finisher would achieve a similar goal count approximately once every 200 seasons, suggesting a level of success that may not be easily repeatable.”

Conversely, Cunha’s output, while similarly impressive, suggested a slightly better rate of occurring in simulations. Both players face high hurdles when trying to replicate their remarkable scoring feats from this season.

The Complexity of Metrics

Despite advances in analytical models, factors influencing finishing also include position, goalkeeper behavior, shot technique, and elements of luck, suggesting that numerically driven estimates can have limitations. Football’s inherently low-scoring nature further complicates metrics like xG, particularly for assessments based on individual player performance where the data sets are relatively minor.

Notably, the trend shows that sustaining performance above xG levels is rare, with minimal correlations observed in players’ xG results from different seasons. Exceptional performers — including stars like Tottenham’s Son Heung-min — consistently manage to outshine their xG features through their finishing capabilities, but Mbeumo remains unproven in this regard, achieving such performance for the first time in his career this season.

Shifts in Shooting Habits

Shifts in Mbeumo’s shooting habits may have contributed to his newfound success. Previously, his shots were more equally dispersed, whereas this season, they have become concentrated around the edges of the penalty area, showcasing an ability to seamlessly cut inside and deliver beautiful curls into the net, a trademark evident during Brentford’s dominant victories.

Cunha, for his part, has outperformed at a consistent rate over his two Premier League seasons, though his scoring patterns indicate a diverse range, including an impressive number of goals from outside the box. His capacity to score from distance may stabilize over time or suggest he is an elite long-range striker.

Concerns and Opportunities

Purchasing players based on overperformance can be a precarious strategy. The cautionary tales of Timo Werner and Christian Benteke serve as reminders of the pitfalls of attributing transfer valuations based solely on recent form, whereas players like Omar Marmoush have shown enduring prowess after moving to more prominent clubs.

Despite any concerns tied to their overperformance, both Mbeumo and Cunha demonstrate strong underlying xG figures that reinforce their desirability as transfers for a team in need of a spark. Their statistics around xG generation and creation suggest they can provide more than solitary goals; they excel in assisting fellow team members.

Conclusion

Knowing all this, Manchester United could be paying a premium on fresh talent flaunting blockbuster numbers but will likely still secure powerful individuals, which should bode well for manager Ruben Amorim.