Introduction to the Infinite Bernabéu Initiative
Florentino Pérez, the president of Real Madrid, has unveiled new information regarding the ambitious “Infinite Bernabéu” virtual reality initiative in partnership with Apple. This groundbreaking effort aims to extend the stadium’s experience to football enthusiasts globally.
Recent Developments
During Real Madrid’s recent UEFA Champions League match against Juventus, which ended with a 1-0 victory, over 30 specialized cameras captured vivid imagery. This footage is slated to feature in a forthcoming documentary designed for Apple’s Vision Pro virtual reality headset, expected to debut next year.
In an exciting moment for sports fans in Spain, the Bernabéu recently hosted its first NFL regular-season game on Sunday. The Miami Dolphins edged past the Washington Commanders with a narrow 16-13 victory, entertaining a crowd of 78,610 attendees.
Vision and Goals
Pérez initially shared the concept of the “Infinite Bernabéu” during the club’s annual general meeting back in 2024 and has since welcomed representatives from Apple to the iconic stadium.
This initiative is something I have envisioned for many years: enabling every fan to feel the thrill of being at the Bernabéu, as if they were physically present.
Pérez explained in an interview with GQ.
He described the project, stating,
It’s called the Infinite Bernabéu, a venue where anyone can engage in live matches right from home, experiencing an unprecedented level of presence and emotion.
Technological Impact
The extensive filming during the Juventus game was a pilot for this avant-garde technology, capturing various locations within the stadium, including the press box and tunnel. Pérez emphasized the revolutionary impact this will have on sports viewing, asserting,
It will be akin to opening the stadium doors to fans worldwide, shattering boundaries and barriers, all while delivering a technological quality that will create a significant shift in sports entertainment.
Financial Considerations
In terms of financial implications, Pérez acknowledged their significance but asserted that the project’s true value lies in delivering a unique experience to the vast Real Madrid supporter base, estimating around one billion fans scattered across the globe.
While the economic aspect is vital, it shouldn’t be our main focus in the short term; what matters is providing fans with the experience they crave.
he concluded.
