Cleveland Cavaliers Coach Kenny Atkinson Discusses the Complexities of NBA Tanking

NBA Tanking Debate

PHOENIX, AZ – On January 30, 2026, Cleveland Cavaliers coach Kenny Atkinson was observed during an NBA match against the Phoenix Suns held at Mortgage Matchup Center. The ongoing discussion regarding tanking in the league has gained significant traction this season, spurred on by extensive commentary from national sports media. In response, the NBA is contemplating a series of measures aimed at addressing this controversial practice.

Potential Reforms

According to ESPN’s Shams Charania, potential reforms include:

  • Altering protections on first-round draft picks
  • Implementing earlier freezes on lottery odds
  • Evaluating odds based on multi-season records
  • Standardizing the odds across teams

Coach Atkinson’s Perspective

When prompted about tanking ahead of a matchup with the Brooklyn Nets, Atkinson chose not to delve deeply into the complexity of the issue.

“I kind of don’t want to get into that… It’s so complex,”

he stated, reflecting on the intricacies at play.

Broader Implications

The debate not only revolves around draft strategies but also the broader implications of the current Collective Bargaining Agreement (CBA), which has inadvertently incentivized star players to pursue trades rather than opting for free agency, thus increasing the perceived value of draft picks in trades. By tampering with the current odds, the fundamental worth of these picks could be altered.

Challenges for Small-Market Teams

Adding to the dilemma is the challenge small-market teams like Cleveland face in attracting talent. The Cavaliers’ experiences illustrate that while drafting is crucial, it remains one of the more accessible methods to enhance a team’s roster. Atkinson acknowledged the pressures from fans and the media for engaging, competitive games each night.

“I understand all sides… but I also understand the side where we want a competitive game every night for the media, for the fans, for the coaches,”

he said.

Striving for Competitive Parity

Striking a balance between making games worthwhile and ensuring that talent flows to underperforming teams is a persistent struggle for the league. The NBA is aware that simply eradicating tanking will not automatically elevate the performance levels of struggling teams. Creating a league characterized by competitive parity is essential, and keeping teams often positioned at the bottom of the standings year after year counteracts that goal.

Conclusion

As discussions continue, the NBA must navigate various potential improvements that resonate with all stakeholders. Atkinson, while respectful of the ongoing conversations, admitted,

“I wish I could sit up here and say, hey, I want to champion this one. I haven’t studied it that deeply, but I understand the sentiment and the frustration.”